“Personal Influence”: Social Context and Political Competition
نویسندگان
چکیده
منابع مشابه
“Personal Influence”: Social Context and Political Competition
We study a model of electoral competition where voters obtain information on candidates’ platforms through campaign advertising, and word-of-mouth communication. We show that when the costs of campaign advertising are low, an increase in word-of-mouth communication among voters causes polarization. In particular, the more voters can exchange political information between each other, the more of...
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ژورنال
عنوان ژورنال: American Economic Journal: Microeconomics
سال: 2011
ISSN: 1945-7669,1945-7685
DOI: 10.1257/mic.3.1.307